eAswaaq Misr, a subsidiary of eFinance investment Group , has participated in the opening of the new pyramids entrance “The Great Gate,” on Al-Fayoum Road, by providing the digital system for ticketing & entry under the direction and guidance of the Ministry of Tourism and Antiquities, in light of the company’s efforts to digitize the tourism sector in Egypt through automating major archeological & historical sites in Egypt.
Our Team in eAswaaq Misr have developed the digital system for the “Great Gate,” including a diverse booking channel and automated gates that facilitate the operations of both the booking and the entry as a part of the company’s leading role in achieving the government’s goals towards a comprehensive digital transformation within the tourism sector in Egypt.
Our advanced digital systems start with the online booking platform powered by the Ministry of Tourism and Antiquities extend to the smart eTickets through different points of sale that include 10 ticket offices with a specially designed office to serve the differently abled. These systems have been developed to accommodate approximately 60,000 visitors per day, which guarantees an effortless and smooth entry for all visitors, enhancing their overall experience.
eAswaaq Misr has successfully enabled 12 electronic gates equipped with the latest technology to streamline visitors’ entry. These gates feature barcode and QR code scanners, along with handheld verification devices, distributed across 11 access points. In addition, a dedicated gate has been installed to accommodate visitors with disabilities, ensuring a seamless and inclusive experience that meets the standards of accessibility and community integration.
The company has also added and operated self-service kiosks, which enable visitors to buy an eTicket in the most convenient way, and in support of the digital transformation and enhancing the visitor experience, this step comes within the framework of the government’s plan to improve the tourism services at archeological sites and enrich the experience of the tourists from around the world.
For his part, Ibrahim Sarhan, Chairman of the Board of Directors of eFinance investments Group , stated the importance of the digital transformation in supporting the tourism sector to provide services that comply with the highest international standards, catering to tourists from around the world and convey an honorable image of the advanced digital Egyptian management and organization for all tourist areas and attractions.
He expressed his strong confidence in supporting the digital transformation in the tourism sector in enhancing management, governance, internal development, follow-up, and collection of ticket revenue, emphasized its ability to regulate and increase revenues in different currencies, whether they were paid inside Egypt or outside through the different digital payment methods.
It is noteworthy that eAswaaq Misr seeks to develop the tourism sector through digitizing and automating its services and assigning the latest international techniques, keeping pace with the accelerated digital transformation globally. The company promotes diverse tourism experiences through advanced portals, digital commerce platforms, and fully automated services.
eAswaaq Misr has launched “EgyMonuments” platform for online booking under the supervision of the Ministry of Tourism & Antiquities. The platform enables visitors to book their tickets to more than 100 archeological & historical sites in an interactive and easy way. The portal is integrated with the digital gates at each site, supported with the latest technology and smart devices that allow a seamless entry experience with the aim of elevating the overall tourism experience and making his visit to Egypt more convenient and enjoyable.
eAswaaq Misr was established in 2020 as a leading digital company specialized in providing cutting-edge solutions and innovative marketplaces. With a focus on driving growth in the Egyptian economy through the vital strategic sectors, with a focus on developing, operating, and managing different digital platforms in order to transform the traditional business processes into an integrated digital model. With a strong presence in the vital sectors such as AgriTech, eLending, eCommerce, and finally the tourism sector. eAswaaq Misr employs the latest technology in the field of digital transformation to enhance the efficiency of the traditional supply chains and transform them into value-delivering chains that support economic growth and achieve sustainability.
