eAswaaq Misr, a subsidiary of EFIG, has signed a memorandum of understanding with Ready Parts, a subsidiary of Gabbour Auto, to add the latter’s products, including spare parts and car accessories, to the former’s platform which will be launched in the first quarter of 2023.
The platform also provides electronic payment facilities in various forms, in addition to electronic financing programmes to provide a greater opportunity for the products of small, medium and large companies to reach the largest customer base inside and outside Egypt.
Mohamed Yehia, Chairperson of Ready Parts, said that cooperation with eAswaaq will provide a large window for marketing the company’s products in the online market.
He added that the e-commerce market in Egypt is a promising market, and thanks to the operating technology from the platform, new markets will be opened locally and internationally for this strategic sector of products.
Islam Mamoun, CEO of eAswaaq Misr, said that the platform is now able to add products and spare parts for cars and vehicles, which helps to market Gabbour Auto products in the best possible way and reach the largest segment of merchants and consumers at the best prices with the application of the easiest procedures.
Mahmoud Othman, head of the e-commerce sector at eAswaaq Misr, said that Ghabbour Auto will be the strategic sponsor for sales of the auto accessories and spare parts sector, and many joint activities will be coordinated in order to digitize sales to merchants and consumers of these products.